Comprehensive Market Analysis and Sample Acquisition
Component Creation - new lasts and sole molds are created and tested.
The Range is put together, tested. Additions and Omissions are made.
Range Creation - Material, Color, last and sole selection
Patterns are developed. The first samples get made.
The client receives an edited range, perfected for their market and ready to select from.
We survey the world of fashion. From Oxford Street London, 5th Avenue New York, to the Boutiques of Milan and Markets of Hong Kong. From Various Publications to advise from the top designers. This is how our market intelligence is accumulated. It is because of this continuous process of keeping up with the trend, that we are able to always stay with the trend
Moodbords are developed. We then ideate our entire range and simulate the colors, materials, trims and patterns. An important function is last and outsole mold creation. Each season we pick the best mold developments suited to our client base.
TRIAL MOCK - UP
This is the stage where there is an extensive testing process on the samples that are created. First the mold mock ups are tested. Sole mold shaved. Last Corrected. Pattern perfected. One set of shoes are wear tested. We test until we are satisfied. So you don't have to worry.
This is the fun bit. This is the stage wherein the final range is put together. The collection is edited as per the suitability of the presentation. Final touches on the looks. You're very own collection is now designed by us.